Cookie Policy

Cookies are small text files that are placed on your device (computer, tablet, or smartphone) when you visit a website. They are widely used to make websites function efficiently, to remember your preferences, and to provide information to the website owner about how visitors interact with the site.

Cookies are not programs and cannot carry viruses or install malware on your device. They can, however, carry a unique identifier that allows a server to recognise your browser across sessions and across sites.

In addition to cookies, we may also use:

• Web beacons / pixel tags. invisible images embedded in pages or emails that help us track engagement
• Local storage. browser-side storage used for session state and preferences
• Session storage. temporary storage cleared when the browser is closed
• Fingerprinting. we do not use device fingerprinting

We categorise cookies into four types, aligned with the ICC UK Cookie Guide and ICO guidance:

3.1 Strictly Necessary Cookies

3.2 Analytics Cookies

3.3 Functional Cookies

3.4 Marketing Cookies

We deploy marketing cookies via our Google Tag Manager container only when you have granted Marketing consent via the cookie banner. These are used to measure and optimise the performance of our paid acquisition campaigns; we do not sell, rent, or share your data with third parties for their own marketing.

Marketing tags fire only after Marketing consent is granted via our cookie banner; if you decline or have not yet chosen, none of the above cookies are placed and no data is sent to those platforms. You can revoke consent at any time via the "Cookie Settings" link in our footer, which removes future tag firing immediately and stores the updated state for 12 months.

Under GDPR, ePrivacy Directive, and equivalent laws, different cookies require different legal bases:

When you first visit gilgamesh.in, you are presented with a cookie consent notice at the bottom of the screen. We obtain your consent before placing any non-essential cookies on your device, in accordance with GDPR Article 6(1)(a), the ePrivacy Directive, the UK GDPR (PECR), and India's DPDPA 2023.

The notice offers three options: Accept all, Reject all, and Customize. Customize opens a panel where you can toggle each non-essential category (Analytics, Marketing) independently and save your preferences. Necessary cookies are always on under legitimate-interest grounds (no consent required) and are clearly labelled as such.

Your consent is:

• Freely given. Reject all is a top-level option of equal prominence to Accept all, with no loss of access to core site functionality.
• Specific. you can consent to Analytics and Marketing categories separately via Customize.
• Informed. each category lists the platforms it applies to and the cookies set, before you consent.
• Unambiguous. no pre-ticked boxes; consent requires an affirmative action (clicking Accept, toggling on and saving, etc.).
• Withdrawable. you can revoke or change your preferences at any time via the "Cookie Settings" link in our footer; changes take effect immediately, and the analytics / advertising platforms stop receiving data on your next page load.

We record the date, time, and scope of your consent in browser storage (localStorage and a first-party cookie under .gilgamesh.in). The record persists for 12 months from the most recent affirmative action, as evidence of compliance and so we do not re-prompt you on every visit. After 12 months, or after a category change, the banner re-appears and we obtain fresh consent.

6.1 Cookie preference centre

You can update your cookie preferences at any time by clicking “Cookie Settings” in the footer of any page, or directly via the button below. Changes take effect immediately, and any previously placed non-essential cookies will be cleared on your next page load.

6.2 Browser settings

All major browsers allow you to control cookies through their settings. You can typically find these under Privacy, Security, or Advanced settings. Below are direct links to cookie management guidance for common browsers:

• Google Chrome: Settings → Privacy and security → Cookies and other site data
• Mozilla Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Microsoft Edge: Settings → Cookies and site permissions

Please note that blocking all cookies may impair your ability to use certain features of our site or other websites.

6.3 Opt-out tools for analytics

If you wish to opt out of Google Analytics tracking specifically, you can install the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout. This prevents data from being sent to Google Analytics regardless of your cookie preferences.

6.4 Do Not Track (DNT)

Some browsers transmit a “Do Not Track” (DNT) signal to websites. Currently there is no universally agreed standard for how websites should respond to DNT signals. We honour DNT signals by not deploying analytics or marketing cookies when a DNT signal is detected, where technically feasible.

6.5 Mobile devices

On mobile devices, you can control interest-based advertising through your device settings. On iOS, use “Limit Ad Tracking” under Privacy settings. On Android, use “Opt out of Ads Personalisation” under Google Settings.

Some cookies on our site are placed by third-party services we use. These third parties set their cookies under their own privacy policies and terms, over which we have limited control. We carefully select our third-party providers and, where possible, configure them to minimise data collection.

Current third-party services that may set cookies include:

We do not permit third-party advertising networks to place cookies on our site without your explicit consent.

Some cookies set by our third-party providers may result in personal data being transferred to servers outside India or the European Economic Area (EEA). For example, Google Analytics transfers data to Google's servers in the United States. Where such transfers occur, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs) or adequacy decisions, as required by applicable law.

You can limit international data transfers by declining analytics and marketing cookies via our consent centre.

Our site is not directed at children under 18 years of age, and we do not knowingly place cookies on the devices of minors. If you believe a minor has consented to cookies on our site, please contact us immediately so we can take appropriate action.

Cookie data is retained for the duration specified in Section 3. Session cookies expire when you close your browser. Persistent cookies expire at the time specified in their duration. Analytics data derived from cookies is retained for 26 months before being anonymised or deleted. You may request earlier deletion by contacting us.

To the extent that cookie data constitutes personal data under applicable law, you have the same rights in relation to it as described in our Privacy Policy, including rights of access, correction, erasure, portability, and objection.

To exercise these rights or to withdraw cookie consent, contact us at likith@gilgamesh.in.

We review this Cookie Policy regularly and may update it to reflect changes in the cookies we use, applicable law, or regulatory guidance. When we make material changes, we will update the “Last updated” date and notify users via our cookie consent banner where appropriate. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

Previous versions of this policy are available upon request.